Paul Brook Specialist AI & Advanced Technology Dell Technologies Paul works across the EMEA region collaborating with customers, business partners, and technology integrators to design and describe platforms that drive cost savings and revenue generation as part of their digital transformation journeys. With a background in Cloud, AI, Application Development, and HPC, Paul is the author of two books, 'The Life of AI' and 'The Shape of Data'. Before joining Dell, he was engaged in business performance improvement consultancy, which has enriched his strategic approach to solving complex business challenges. Paul is passionate about leveraging technology to empower organizations, reflected in his active engagement on social platforms like LinkedIn Paul Brook & X/Twitter: @paulbrookatData guiding Dell’s community of Customer, Partners and colleagues towards delivering solutions that accelerate customer success.